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26th September 2016
Beresfords staff donned their slinkiest skinnies, fabulous flares and tremendous turn ups to raise money for children with genetic disorders through the Jeans for Genes campaign.
As part of the initiative, all employees made a donation to wear jeans and the company made a contribution to the charity.
Paul Beresford, Chairman/Managing Director, commented: "As a company we actively look to support as many charities as possible throughout the year so we were delighted to help raise funds for Jeans for Genes for the third year running. As a professional organisation, we believe strongly in staff presentation and I am pleased to report that clients were not disappointed when we turned up to appointments in jeans, they appreciated our involvement with the charity."
We all inherit a range of talents, skills and personality traits through our genes they're part of what makes us who we are. But 1 in 25 children also inherit a genetic disorder that makes their life very difficult. By pulling on a pair of jeans and doing something extraordinary in denim, we will be helping to fund the vital care and support services that transform their lives.
Jeans for Genes Day invites everyone across the UK, from nurseries and schools to companies and individuals, to wear their jeans for the day in return for a small donation.